Brief: To pick a cause that you believe in and create an awareness campaign about it.  We picked 'Financial Frauds / Scams'. 

Idea: Scotia bank run a 90 days program which people will sign up for voluntarily. The bank will try and scam these individuals over the period and all they have to do is not fall for it.

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Campaign: Scam Proof Challenge 

Copywriter 

Atharva Dandekar